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Article Marketing, Does It Work?

by Bob Howard

About 4 weeks ago I listened to friend of mine tell me how he was using article marketing and getting up to 70 leads in a single day. Holy cow I thought to myself. How can this guy, who was only doing marketing online for two months, do this using FREE advertising. I was speechless. I had been struggling for months to get 15 leads a day using Pay Per Click and the cost of that was eating up all the profits. Just how was he doing this. Here are the techniques that Dave shared with me.

First, Dave needed to find topics that people in this industry would want to read. Being new to the online field Dave had to do some homework to find out what topics would be best. This is very important to understand. All he as doing is negotiating what he was learning. You do not need to be an expert you just need to be able to get the opinions of experts and what better way to do that than to use Google. In his research he was able to create articles that he knew people were interested in because he knew how often they were searching for key words related to the articles. Additionally when he knew of someone that had success with a specific topic he would interview that person and put an MP3 on his blog or use the content to create another article.

Secondly the technique he used was to put the full article on his blog so he could drive traffic to it. Additionally he spent time making sure his blog had all that the search engines were looking for so he would be found by them and increase his traffic.

Third, in order for the search engines to rank the article high, it would need to be an article that had lots of reverences to it across the Internet. To accomplish this you want to post your article on as many article sites as you could across the Internet. By having these article links that are called back links, you will get the search engines to rank you higher on their pages for relevance.

Fourth and most important is to be consistent and continue to post articles thereby giving you more and more links to your site. As more and more key word popular articles get created and these articles rank higher and higher by the search engines and more and more traffic is generated for you website things begin to accelerate as the traffic increases and the site become more popular.

It was this very frenzy that led to Dave being able to make a multiple 5 figure income in a two week period from only one of his affiliate commissions. Additionally he has been able to add people to his primary business. I interviewed Dave a few days ago and he shared some of what he was able to do in this interview. To hear this interview you may visit my blog.

In summary, Does Article writing work? It sure has for Dave. You can see the rest of the article on my blog where I share what I was able to do with the information I learned from Dave.

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