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Kaye Z. Marks

A writer...an observer...fascinated with the constant advances in printing technologies

Articles by Kaye Z. Marks:

  •   3 Offline Advertising Techniques That Work
  •   5 Color Printing Design Tips
  •   5 Small Business Marketing Mistakes to Avoid
  •   5 Tips for Color Printing
  •   5 Ways to Enhance Your Brochures
  •   6 Compelling Reasons to Use Postcard Marketing
  •   A Bird In Hand
  •   A Formal Invitation
  •   A Mini-Guide to Product Launches
  •   A Misconception About Advertising
  •   A Name That Sells
  •   A Plethora of Printed Paper Pad Options
  •   A Quick and Easy Guide to Online Postcard Printing
  •   Ads Take a While to Start Working
  •   Advantages of Online Business Card Printing
  •   Advertising Your Startup Business
  •   Advertising: Do not just Do It, Make It Work!
  •   Always Have Something On Hand
  •   Always Leave Your Mark
  •   Always Stay on Message
  •   Always Take Consideration of Your Next Move
  •   Analyzing What Your Design Says About You
  •   Answer Their Questions Before They Can Ask
  •   Anticipation is Your Best Business Buddy
  •   Apply What You Know about Marketing Catalogs
  •   Are You a Specialist?
  •   Are You Barking Up The Right Tree?
  •   Avoid These Missteps in Your Ads
  •   Avoid Using The Word Quality for more Effective Ads
  •   Basic Information about Printing
  •   Beat the Creative Block
  •   Benefits of Direct Mailing
  •   Beyond the Fad
  •   Big Prints, Big Impression
  •   Branding For A Business-Consumer Relationship
  •   Breaking Down the Right Kind of Questions
  •   Breaking Free from Using Clichés
  •   Bright and Unconventional Color Printing Advertising Techniques
  •   Bring Your Company to Life with Color
  •   Build Your Brand by Reminding Customers about Holidays
  •   Building a Working Relationship with Your Printer
  •   Building Profitable Relationships
  •   Building Your Startup Business
  •   Calendars: New Year Gift Idea
  •   Checking Out Special Offers
  •   Color Trends for 2008
  •   Color Your Ads Right
  •   Color Your Way to Success
  •   Commercial Printing and Binding Methods
  •   Common Mistakes in Business Card Printing
  •   Compassionate Designing
  •   Consistency and Change
  •   Copy Critical in Ad Campaign
  •   Copy Critical in Ad Campaign
  •   Corporate Branding vs. Personal Branding
  •   Create Ripples With Your Advertising
  •   Creating a Consistent Demand
  •   Creating Ads that Appeal to Most Cultures
  •   Creating Brochures That Speak For You
  •   Creative Business Card Ideas
  •   Cross Promotions and Freebies
  •   Cut Your Marketing Costs
  •   Designing Your Company's Success
  •   Developing Your Sales Message
  •   Different Brochures Options
  •   Do Not Let the Competition Scare You Away
  •   Do Not Stand in the Way of Change
  •   Do's and Don'ts for Effective Advertising
  •   Don't Be Afraid to Make Comparisons
  •   Don't Just Repeat Your Presentation
  •   Engaging Your Customers
  •   Even Small Businesses Need Big Advertising
  •   Event Planning: Getting All Your Seats Filled
  •   Event Planning: Getting All Your Seats Filled
  •   Every Little Thing
  •   Expanding Your Brand
  •   Find the Right Balance in Logo Creation
  •   Finding Your Cause
  •   Five Ways to Better Market to Women
  •   Forming The Circle Of Trust (And Benefits)
  •   Get Into Your Readers' Minds
  •   Get the Right Graphic Designer for Your Folders
  •   Getting Into the Market
  •   Getting To Know Your File Formats
  •   Give Them a Sense of Urgency
  •   Give Them Something New
  •   Go Beyond the Expectations of Your Target Market
  •   Go For More Than a Sale
  •   Going for an Online Digital Printing Company
  •   Helping Others Can Truly Help Your Company
  •   How Color Printing is Defined
  •   How Free Can Make Marketing Professionals Happy
  •   How Long is a Good Booklet?
  •   How Much of a Postcard Does Your Template Cover?
  •   How Offset Printing Works
  •   How to Be Unbiased in Brand Planning
  •   How to Break through Your Customer's Doubts
  •   How to Create Culturally Appealing Ads
  •   How to Create Culturally Appealing Ads
  •   How To Create Hard Hitting Ads
  •   How to Decide On Collateral That Works For You
  •   How to Do Empathetic Designing
  •   How to Drip Market Your Business
  •   How to Implement Your Marketing Strategies
  •   How to Keep an In Sync Marketing and Product Development
  •   How to License an Idea
  •   How to Make Cross-Promotion Work for You
  •   How to Make Them Stop and Read Your Ads
  •   How to Market With Suspense the Right Way
  •   How to Market Your Breakthrough Products
  •   How to Market Your Small Business
  •   How to Set the Price for your Design Services
  •   How To Sugar-Coat Your Ad Copy
  •   If You Don't Know Who You're Marketing to, You Aren't Marketing to Anyone
  •   Important Things in Marketing
  •   Improve Your Presentation
  •   Improving Your Label Printing Design
  •   Irritating Ads - Good, Bad or Ugly?
  •   It's All About Your Image
  •   It's All Around You
  •   Keep Up With Your In-Store Marketing
  •   Keeping a Professional Attitude in Your Career
  •   Know about the Commercial Printing Guide
  •   Know the Past, Present, and Future of Your Marketing
  •   Know the Reason behind the Action
  •   Know What to Do Between Marketing Campaigns
  •   Know What You Are Dealing With
  •   Know When to Avoid Generic Advertising
  •   Knowing the Specifics about Presentation Folders
  •   Let Them See the Person Behind the Marketing
  •   Let Your Personality Shine Through
  •   Logo Creation: A Reflection Of Your Business
  •   Look to the Future
  •   Make Your Brochures Effective
  •   Making Your Business Card
  •   Making Your Letterhead Look Good
  •   Marketing in Your Free Time
  •   Marketing to Relational and Transactional Shoppers
  •   Meeting Marketing Campaign Deadlines
  •   Merging Your Online and Offline Marketing
  •   Mistakes People Make when Choosing an Online Printing Company
  •   More than Just a Place to Shop
  •   More Than Just the Facts
  •   Never Lag Behind the Competition
  •   Nurturing Your Company's Personality Through Trust
  •   Old Wisdom: You Have to Spend Money to Make Money
  •   Organize Your Business Cards
  •   Original Advertising Draws in Customers
  •   Overcoming Buyer Hesitance to Get That Final Sale
  •   Plan Your Marketing Campaign For The Entire Year
  •   Planning Things a Year at a Time
  •   Practice the Proper Timing in Advertising
  •   Preparing for Trade Shows Is like Preparing to Do Battle
  •   Preparing Your Document for Print
  •   Reaching Out To Your Clients With Color
  •   Read This Before You Get Into Women Marketing
  •   Reasons to Use Greeting Cards in Your Marketing Campaign
  •   Remember the People Who Got You Where You Are
  •   Research is Only as Good as How You Use It
  •   Review Your Brand's Performance
  •   Rules of Color in Print Design
  •   Save Money With In-Person Marketing
  •   Say What? (Conveying the Proper Message in Marketing)
  •   Selling Your Experience
  •   Sending a Great First Impression to Customers
  •   Six Tips for Brochure Design
  •   Some Business Card Tricks
  •   Surviving the Flood
  •   Take a Look into Your Customer's Mind
  •   Take a Walk in Your Customers' Shoes for Effective Marketing
  •   The Added Weight of Logos for Businesses
  •   The Art of a Good Advertisement
  •   The Attention Grabbing Ads
  •   The Basic Needs of Any Good Business Card
  •   The Basics of a Good First Impression
  •   The Basics of a Marketing Partnership
  •   The Basics of Direct Mailing
  •   The Basics of Small Business Marketing
  •   The Best of Both Worlds
  •   The Cheapskate's Guide to Budget Color Business Cards
  •   The Complicated Process of Graphic Design
  •   The Convenience of Having a Business Card Printing Company
  •   The Different Forms of Business Cards
  •   The Effective Way to Use Flyers
  •   The Functions of Color Printing in Marketing
  •   The Future of Offset Printing
  •   The Give and Take of Marketing
  •   The Home Effect
  •   The Importance of Databases
  •   The Limits of Pocket Folders
  •   The Manly Business Card Printing Guide
  •   The Need for Visibility
  •   The Need to Know Design
  •   The Right Marketing for the Right Customers
  •   The Right Way to Build Up your Small Business
  •   The Significance of Your Envelopes
  •   The Tango between Formal and Casual Advertising
  •   The Time is Now
  •   Things to Know about Business Cards
  •   Things to Remember when Advertising
  •   Tips for Better Catalogs
  •   Tips for Common Types of Label Printing
  •   Titles and Subtitles: How They Can Make or Break Your Campaign
  •   Top Tips for Your Marketing Postcard Campaign
  •   Understand Exactly What Your Business Has to Offer
  •   Understanding the Printing Process
  •   Updating your Booklet Design
  •   Updating Your Image
  •   Use the Right Words to Get a Better Response
  •   Using Different Kinds of Promotions and Giveaways
  •   Various Reasons Free Still Works
  •   What A Professional Printer Would Probably Say…
  •   What Do Your Colors Say?
  •   What Every Advert Must Know About Advertising
  •   What Should You Know About Your Graphic Designer?
  •   What You Say is just as Important as How You Say It
  •   When Can An Ecological Product Work For You?
  •   When Your Marketing Campaign Isn't Working
  •   Where Does Your Brand Stand?
  •   Where is Your Marketing Attention Focused?
  •   Why Different Is Anything But Bad When Advertising
  •   Why Free Still Works
  •   Why Giving Away Stuff Works
  •   Why Make a Booklet?
  •   Why You Should Invest in Letterhead Printing
  •   Working Effectively With a Graphic Designer
  •   You Have to Know Your Strengths
  •   Zoom In to the Local Industry