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Reasons to Use Greeting Cards in Your Marketing Campaign
by Kaye Z. Marks
A recent survey by Hallmark Business Expressions found that by sending business thank you cards, you can increase consumer loyalty. Approximately two-thirds of consumers surveyed said that when businesses send greeting cards to show appreciation for a purchase or referral, the consumers are more likely to do business with the company again. Almost 75% said that they appreciate the gesture and they feel like the company really cares about them.
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The Game of Life and How to Play It
by Keith Varnum
Most people consider life a battle—but it is not a battle, it is a game. The game of life is a game of boomerangs. Our thoughts, deeds and words return to us sooner or later with astounding accuracy.
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Developing An Affiliate Program For Your Website
by Michael Fleischner
Affiliate programs can help you sell more of your products to a larger audience. When you want to put your sales effort in overdrive, use affiliate marketing.
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The Tao of Positive Expectations
by Keith Varnum
The "Tao" means the Way of Nature, the Way of the Universe—the way things work. The Tao of Positive Expectations is the way positive expectation works in our lives.
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The Manager As Coach
by Gerard O'Donovan
The manager of an organization is one of the most important people within the organization as he is responsible for managing the human resources as well as the other resources in the company.
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